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Apple just expanded their student discount for Apple Music to an additional 24 countries. Now their lower rate spans the entire globe (being offered in 32 different places on nearly every continent).
The price of the student discount is $4.99 USD per month (compared to $9.99 USD a month normal price). In order to receive the discount, Apple works with a company called UNiDAYS to verify that the person seeking the student discount is in fact enrolled in a school. The deal is only offered for four years after signing up (the normal length of stay at a University).
Apple Music has been competing with Spotify (among other streaming services) for quite some time, and by expanding their student discount across the globe, they are strengthening their appeal to a wide market of music lovers (young listeners who otherwise might not be able to afford a streaming service).