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The band Negativland, from the San Francisco Bay area, was giving away the ashes of one of its deceased members (Don Joyce) with every mail order copy of their latest album, The Chopping Channel. Each fan will receive 2 grams (in a plastic bag with a sticker of authenticity) of the late band member’s ashes with their copy of the album.
Joyce passed away at the age of 71 from heart failure.
Though this is an abnormal promotional deal, the demand for the latest album was so high that the band no longer has any more of Don Joyce’s remains to give away–they have all been scattered. The band’s reasoning behind this move: “…a celebration of the degree to which no idea in art was ever off-limits to Don, and offers a literal piece of him, and of his audio art, for the listener to repurpose and reuse.”
With the boost in sales, is it possible that this will become a new trend in the music industry? Will fans find it disrespectful, or will they jump on the opportunity to have one last piece of the music(ian)?